Custom coins or challenge coins come in all shapes and sizes. There are different kinds of the said coins, such as military coins, fire department coins, business coins (sometimes called corporate coins), police coins, and wedding coins.
Different individuals, groups, organizations, or affiliations find different ways to use the coins to their advantage. In fact, more and more business owners are using the said coins to promote their business. It is also the company’s way to express their gratitude to their customers’ continuous patronage.
The coins can also serve as a morale booster for the employees, members of the police force, ordinary citizens who did something good for their community, and many others. If you are a business owner, you can give a coin to an employee who has shown great dedication to his or her work.
An organization or group can distribute different coins to different teams or individuals. The purpose of distributing the coins is to establish good camaraderie among members or to boost the morale of an individual.
Interesting Origin of Custom Coin
Among the custom coins, the military coins are the most popular. Several stories regarding the origin of these coins point to the First World War. The lieutenant of an American flying squadron gave a bronze medallion (which could be similar to the challenge coins of today) to each member of his squadron. The medallion bears the logo of their squadron.
A young member put his medallion in a pouch and turned that pouch into a sort of amulet which he wore around his neck. Unfortunately, the young pilot was caught by the enemy. He was taken prisoner by the Germans and all his belongings were seized. He got nothing on him that could possibly validate his identity. All that’s left was his necklace.
He got lucky and escaped until he finally arrived at a French outpost. Luck was not on his side because the French man took him in as a prisoner and he was ordered to be executed. He had no proof to show that he is an American until somebody noticed his medallion.
The French man who noticed the medallion recognized the logo as that of America’s flying squadron. Instead of being executed, the young pilot was offered some wine and a warm bed to rest.
When he finally got back home, all members were told to carry their medallion wherever they go. That tradition lives on as most military men carry their challenge coins all the time.
Markings of a Good Custom Coin for Business
There are different kinds of custom coins and you can design your own custom coin to serve a definite purpose. If you are a business owner who plans to use the coins as a moral booster for your employees, then you might need to add your company motto or some words of encouragement. You can also add other things that can lift up the spirits of your employees whenever they see their coin.
If you want your business coins to advertise your company for you, then you need to make your coins appealing and pretty. Think of a design that suits your company and make people curious about the things you can offer. Soon, you will have curious clients inquiring about the things you can provide and more.
To show your gratitude to your loyal clients, you can give each of your loyal clients a limited edition business coin. It could also serve as their VIP pass to any event that your company will hold. You can also give them added perks when they present their coin during special occasions.
You can turn your custom coins into something that will bring lots of benefits and advantages for your business. You can always ask the coin provider for some help in case you are experiencing some difficulties designing your own coin.